Who we are

SwordPunch is a UK-based business offering sword fighting classes in London. This website is operated by SwordPunch for the purpose of class promotion, scheduling, and communication.

If you have any questions about this policy, you can contact us at:

Email: swordpunchlondon@gmail.com

What Personal Data We Collect

We may collect the following personal information from you:

• Full name

• Email address

• Phone number

• Payment information (via Stripe)

• Location data (via Google Maps or IP address)

How We Collect Your Data

We collect personal data through:

• Contact and enquiry forms

• Class booking systems (via Amelia)

• Payment processing (via Stripe)

• Google Analytics (for site usage and visitor tracking)

• Newsletter sign-up forms

Why We Collect Your Data

We use your data for the following purposes:

• To process class bookings and payments

• To communicate with you about your bookings or inquiries

• To improve our services and website performance

• To comply with legal and regulatory obligations

Third-Party Services We Use

We may share your data with trusted third-party providers to operate our services:

• Amelia (for managing class bookings and communications)

• Stripe (for secure payment processing)

• Google Analytics (for website analytics)

• Google Maps (for location display on our site)

These services only process your data on our behalf and under strict data protection conditions.

Where Your Data is Stored

Your data may be stored in the following locations:

• Amelia plugin database (on our WordPress site)

• Secure cloud storage (e.g., Google Drive for business use)

• Stripe (payment details are handled securely — we do not store card numbers)

Data Retention

We only retain your personal data for as long as necessary for the purposes stated in this policy, or to meet legal and regulatory obligations.

Your Rights

You have the right to:

• Access the personal data we hold about you

• Request correction or deletion of your data

• Object to or restrict certain types of data processing

• Withdraw your consent at any time (where processing is based on consent)

• File a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk

Cookies and Tracking

We use cookies to enhance your experience on our site. These may include:

• Functional cookies for website operation

• Analytical cookies (via Google Analytics)

• Third-party cookies (e.g., embedded maps or videos)

By continuing to use our site, you consent to our use of cookies. You can manage cookie preferences in your browser settings.

Changes to This Policy

We may update this Privacy Policy from time to time. Any significant changes will be communicated on this page. Please check back periodically for updates.

Contact Us

For any questions, concerns, or requests about your data, please contact: swordpunchlondon@gmail.com